Plastic Postcards. Gift Card Self Mailers.

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Plastic Gift Card Mailer

Plastic Postcards. Gift Card Self Mailers.

ValCards are a much more effective alternative to sending traditional postcards. Many marketers only focus on the up-front cost of the direct mail piece, but in this economy, Cost-Per-Sale and ROI is what matters the most. With high quality commercial print 30 mil plastic composite material, our business postcards stand out among all other direct mail pieces. Plastic Post Cards command attention. Our pop out postcards gift card mailers stand out from other post cards in a mailbox. New plastic postcard mailers designed with breakout cards, key tags, or combinations of both allows you to promote a new or existing membership, discount, or loyalty program direct to your customers conveniently through the mail. This new concept in mail campaigns is designed to put your program and brand directly into your new and existing customers hands. Let us assist you in creating a plastic postcard campaign.


  • Our postcard advertising programs generate new customers at the LOWEST cost per Sale!
  • There is no envelope to open: your offer is noticed immediately by the prospective customer.
  • We handle everything from start to finish and give you the freedom to stay focused on your business.
  • Unlike regular paper postcards, our durable plastic postcards can easily be placed in a wallet for future use.
  • Our new and unique design is the thickest piece allowed in the mail stream, ensuring your offer will stand out.
  • We are able to track buyer demographic information that will increase the ROI and profit on your future mailings.
  • Full color digital printing ensures high-quality images
  • Every card can be uniquely addressed to the prospective customer for a personalized feel.
Remarkable Redemption Rates

Many of our clients are enjoying EXPLOSIVE redemption rates as a result of mailing our plastic postcards, with documented redemption rates ranging from 9-29%! The profit potential for you is significant and can dramatically improve your company’s ROI!

According to First Data Corp., 76% of consumers are interested in purchasing or trying a new product based on receiving a gift card in the mail. Our plastic post cards stand out in any direct mail piece and are quickly removed by the consumer. The wallet size, credit card thickness, personal information and high quality graphics make it immediately noticeable and a great attention getter. Once in their wallet, your brand stands out like a hand-held billboard and is a constant reminder of your company and offer.

Cost Per Sale vs. Cost Per Piece

Instead of focusing on the up-front cost per piece, we focus on the cost per Sale.

ValCards generates new customers at the lowest cost per sale.

Why ValCards Plastic Postcards Work

  • Embedded Incentives – Direct mail responses increase significantly when a discount or incentive is incorporated into the piece. Removable ValCards incentive cards and key tags easily go on the key ring or into the wallet for later use.
  • Unparalleled Customer Response – Many companies have already increased their customer base using ValCards. 
  • High-Value Gets Noticed – Cutting through advertising clutter is increasingly difficult, but ValCards succeed. The heft and stiffness of our plastic card mailers convey higher value, so recipients are less likely to toss and ignore.
  • Incentives Drive Traffic – Stores, especially if underperforming, get a sales boost by incorporating a special offer corresponding to a store promotion, and the ValCards plastic card mailer makes getting the word out easy and effective.
  • Reward Customers & Grow Your Business – Loyalty programs not only reward customers, but provide critical customer data that helps you grow your business.
  • Target the Customers You Want – Reduce the waste of mass-mailings and connect with your preferred demographics through advanced, custom targeted direct-mailings. Use your existing list, or let us help you generate one.
  • Maximize Co-Branding Efforts – When you leverage core vendor relationships and offer specials to your customers with our plastic mailers, everyone wins.

Gift Card Direct Mailers

Plastic gift cards and customer loyalty cards are a great way to reward your current customers or attract new customers. ValCards can help you do both.

Why Plastic Gift Cards?

Our discount card provides you with many benefits:

  • High Perceived Value – According to First Data Research, “three out of four consumers are interested in purchasing or testing a product based on receiving an incentive card in the mail.”
  • Portability – Most consumers will put a plastic gift card in their wallet or purse and conveniently redeem it on their next visit to a local retailer.
  • High Redemption Rates – Redemption rates have reached over 45%!
  • Low Cost per Lead – High redemption rates mean lower cost per lead.
  • Tracking Ability – A gift card mailer can be printed with unique ID numbers, barcodes, or magnetic strips allowing advertisers to capture important demographic information at point of sale.
  • Surprise & Delight – Give your customers the unexpected pleasure from receiving an unexpected gift.
  • Encourage Customers – A loyalty card program that both rewards and encourages your customers to visit you again and again.
  • Personalized – A personalized gift card or custom gift card is a great way to capture your customer’s attention.

Plastic Key Tags

Plastic key tags are a great solution for membership, fulfillment and loyalty programs.  They can also be used as discount cards, access cards and preferred customer cards.

Plastic key tags seamlessly integrate into your customer’s everyday life.  They can influence your customer’s daily routines and the impact can be easily measured.  With ValCards you can choose from a number of combination layouts in a wide variety of custom shapes, sizes, and colors.  We can also add any type of barcode.

According to a recent study conducted by Promotional Products Association International (PPAI), 52% of participants did business with the advertiser after receiving the promotional product.  Out of those who did not, almost half said they were still more likely to do business with a company that gave them a promotional item.

Features & Benefits

  • Affordable advertising solution that will complement your other advertising media such as direct mail, print ads, television, and radio
  • Customizable design options allow you to stand out from your competitors
  • 30 mil laminate film makes them resilient to the wear and tear of being on a keychain
  • Barcode option will ensure they are compatible with your existing software program
  • Laminated stock helps portray your brand in a positive and professional manner
  • Wholesale Printing Pricing. Lowest in the Industry.

Plastic Postcard – Quick Specs

  • Instant Pricing For Plastic Postcard Printing
  • Photo Quality Printing – One or Both Sides
  • Durable 30 Mil Plastic Card Mailers
  • Variable Text and Numbering
  • Magnetic Stripe Offered On Our New 4″ x 5.5″ Vertical Card Mailer
  • 5 Standard Design Layouts
  • Custom Sizes Available
  • Low Minimum Order
  • 10 Day Turnaround
  • 300 OE  Density is Standard When Choosing a Magnetic Strip Option 
  • Other OE  Density Options Available Upon Request

Plastic Postcards –Gift Card Self Mailers – Interactive, Affordable, High Response Marketing Mailers

The plastic postcard is the new standard in direct mail marketing. No other marketing piece provides you with such great response rates at such low costs. In fact, using a plastic postcard in lieu of traditional envelope, letter and inserted plastic card can cut you costs by half – or more. Here’s how. The plastic post card combines your message and your plastic card into a single piece –easily and affordably – personalized and printed in photo color. You save on envelopes, letter and plastic card printing. You eliminate the costs associated with matching cards, letters and envelopes and stuffing them into the outgoing piece.

If you’re interested in the plastic postcard printing process, please get an instant online price right now or call customer service for “live” pricing and any questions you might have. You’ll see that we have a fast turnaround, great service and quality printing value you’ve been looking for. If you need custom sizes or shapes, we’re ready to help you get started right now.

If you’re new to the plastic postcard phenomenon, we are ready to help.  Working online or with customer service, you’ll find the plastic postcard information and pricing you need, instantly. Free samples and loads of experienced representatives are just an e-mail or toll free call away. When you’re ready to order, we offer 5 standard plastic postcard sizes (and free design templates and samples of each), photo quality printing on one or both sides of your plastic postcard, optional magnetic stripes (with or without encoding) on our 4 x 5.5” vertical card mailer, and variable imaging for adding personalization and barcodes or numbers. We do all of this in just 10 business days; faster, if you need it. Pump up your response rate with an affordable, interactive plastic postcard mailing program, today.

Plastic Postcards Applications

Here is a list of popular applications for plastic postcard mailings. Many more plastic postcard examples and free samples are available.

  • VIP Invitations
  • Insurance Cards
  • Retail Gift Cards
  • Membership Cards
  • Direct Response Mailers
  • New Product  Promotions
  • Plastic Mailers For Magazines
  • Retail Discount and Loyalty Cards
  • Event Discounts and Name Badges
  • Many more ideas and free samples available

Plastic Postcards Printing Resources

Customer service is available via instant chat, e-mail or toll free call. We suggest you start your plastic postcard project with them. We also offer these plastic postcard resources.

The plastic postcard is the new standard in direct mail marketing. No other direct marketing piece provides you with such great response rates at such low costs. In fact, using custom plastic postcards in lieu of traditional envelope, letter and inserted plastic card can cut your costs significantly. Plastic postcards eliminate the need for envelopes, letters, and the cost of matching a plastic card to the letter.

Plastic Postcards have proven time and again to out perform standard paper postcards. Using a snap-off wallet card or unique die-cut shaped redemption piece that’s built into the postcard, you have the power to meaningfully increase your redemption rate and your sales.

Plastic Postcards also allow you to entice your customers to go to a web site personalized just for them by using PURL technology.

Here are just some of the applications where Plastic Postcards are the right choice:

  • Retail Gift Cards
  • Membership Cards
  • Direct Response Mailers
  • VIP Invitations
  • New Product Promotions
  • Plastic Mailers For Magazines
  • Retail Discount and Loyalty Cards
  • Event Discounts and Name Badges
  • Plastic Postcard Case History

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    We are a One-Stop Print Manufacturer, Specializing in Plastic Postcard Direct Mail Marketing.

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